Trojan Fan Fest - Located on Christmas Tree Lane just east of the Coliseum. Trojan Fan Fest opens 3 hours prior to kickoff of every home game. There are inflatable games for the kids and free giveaways for the parents. USC Athletics sponsors such as AT&T, Coca-Cola, Chevron, Nike, StubHub, and the USC Credit Union will be at all of the games this year to entertain you prior to kickoff.