Athletic director Pat Haden sent out an email to the Trojan Family this morning detailing the improvements made for the USC basketball season, which tips off tonight with an 11/11/11 doubleheader.
Here are five highlights from the AD:
1. Reduced Ticket Prices and Fees
We have reduced ticket
prices across the board for both our men's and women's basketball games. In addition, for men's games we have added three pricing tiers for each game to allow you to have more selection and
value when you choose to bring your family or friends to a game. We've
also cut print-at-home fees in half and eliminated others all
together. We want our basketball programs to be a terrific value for
your
entertainment dollar.
2. Improved
Concessions
Working
in conjunction with our Galen Center concessionaire, we've pledged to
improve food variety and quality while reducing the average
wait time at each concession stand. You'll see these improvements
unveiled throughout the early season, culminating with a test of in-seat
ordering by season's end.
3. Pregame and Postgame Activities
Based
on positive feedback from last season, we're adding pregame FanFest as a
regular event at all men's games and select women's games this year. In
the Hall of Fame area on the lower level
you will find a variety of fun activities including face painting by the
Helenes, sign making, pictures with the Song Girls and Dance Force,
pop-a-shot, arcade games, and novelty concessions.
After
men's games Coach Kevin O'Neill will go live on the ESPN 710 postgame
radio show and we'll broadcast the audio throughout the Galen Center.
4. Student Attendance
We
all know that nothing impacts the atmosphere at gameslike a loud and
rambunctious student section. This year we are doing more than ever to
engage our students to get them to support all our Galen Center
sports. We're working closely with student
groups to promote games, developed a loyalty points program, delivering free student section pizza at all games, planning more student
giveaways, and more.
5. Ticket Transfer and
Turnback
Finally, with 17 home men's basketball games this year it's likely you won't be able to attend every single
game. For those nights when other commitments keep you from Galen Center, we have new free online services for you to email your tickets
to a friend or even give them back to USC Basketball.
It's
critical for our teams to have a home court advantage caused by a full
crowd of Trojan
fans. When you can't make it to a game, please do all you can to find a
fan to use your tickets. If you prefer, you can use our "Ticket Turnback" webpage to send the tickets back to us and we'll find a local organization or other deserving fans to give your tickets to.
We
hope
that these improvements lead to a better game day experience for all our
fans. We are working hard to make USC known as a perennial basketball
power, and we can only do it with the support of great fans like you. I
look forward to seeing you at Galen Center this
season.




















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