USC and ESPNLA have signed a four-year contract extension, ensuring that Trojan football will continue to be heard live on Southern California's leading sports radio outlet ESPNLA 710AM through the 2018-19 season.
The extension also calls for approximately one-half of USC's men's basketball broadcasts through 2018-19 to air on ESPNLA 710AM. For those games not airing on ESPNLA 710AM, USC and ESPNLA will place the broadcasts on another local outlet.
USC football games will continue to be offered to ESPN Radio affiliates throughout the country.
"We are pleased to continue our relationship with ESPNLA and give fans more USC programming than ever before," said Dan Shell, Vice President and General Manager of USC Sports Properties. "Additionally, to be showcased on ESPN's national platform is great for the USC brand and Trojan fans around the country."
Scott McCarthy, Vice President and General Manager, ESPNLA, said, "USC is one of the premier brands in college sports with a long history of academic and athletic excellence. We are proud to strengthen our long-term association with this great institution and enhance one of the tent poles of ESPNLA's outstanding lineup of talk and play-by-play."
division of FOX Sports, USC Sports Properties is a full service sales
and marketing organization representing the University of Southern
California. Its mission
is to create long-term strategic partnerships through customized,
integrated marketing programs that deliver great value while addressing
the needs and objectives of its corporate partners, USC, and its